Businesses usually invest in video conferencing because they want to support virtual teams across business and geographic boundaries; boost productivity by reducing employee travel time; reduce travelling expenditure; and generally deliver better customer service.
With the advance of broadband communications, growing numbers of employees are able to work from remote sites and home offices. Now, the ability of SMEs to accommodate a virtual workforce allows them to compete with larger businesses for the best available talent because now they can hire people for their skills, rather than their physical proximity to the office.
“The power of BlackBerry lies in the principle that it is more than just a device. It should be part of an integrated solution, with the BlackBerry device an extension of the user’s personal computer,” he explains.
An integrated BlackBerry solution allows users to connect to business applications used in the office; and it ensures synchronisation of their email, calendar events, contacts, tasks and memos between their PCs and the BlackBerry device.